Welcome to Documentation

About is an API that gives you access to a plethora of different analytics and marketing tools. collects data from your website or web/mobile app, translates it as needed, and then sends that data on to the analytics services that you have activated on our site. can receive two types of data from your application: events and traits. Events describe things that occur in your application, usually as a result of user interaction (e.g. clicked a link, uploaded a photo, etc.). Traits provide information about your users, such as their email address or account name. These events and traits should fit the expectations of's REST API

Event and trait data is received and then mapped accordingly to the services you have activated on the provider dashboard for your app